Programme focus
The subjects studied give a deep theoretical knowledge and practical skills in the sphere of marketing communications, planning and holding advertising campaigns, reputation management, communication management applicable for work in the global and Russian market.
The programme is accredited by intonational accreditation agency DEVA-AAC: Andalusian Agency of Knowledge, Department of Evaluation and Accreditation, Sevilla.
The target audience of the program: young people with secondary education, seeking to develop their career and communication skills who are interested in technologies of creating a positive image, services and ideas promotion tools, etc.
Programme advantages
- RUDN state higher education diploma
- Opportunity of obtaining a translator’s diploma and international certificates of language proficiency
- High qualified academic staff with a large share of practitioners
- High demand for graduates in the labour market and a thought-out system of entering the profession
- Practical and project orientation of training including opportunities of combining studies and work, a lot of practice
- Learning 2 foreign languages
- Cooperation with companies
ACAR, AKOS, AKMR, IABC / Russia, Association of Russian Managers, Public Chamber of the Russian Federation, VTB DC, RIA Novosti, AST Publishing Group, Russia's largest communication and advertising agencies "Total View", JWT, BBDO, Action, Affect, Viewpoint, Progression, Y & R, ADV, Artox media, Grey, Vivaki, Ogilvy Group Russia, GroupM, Leo Burnett, MediaArts, Admos, Gallery, Newton PR & Communications, Konchalovsky production center, Video International, and other companies.
Graduates’ expertise and career opportunities
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Head of advertising and PR departments in Russian and foreign companies, state organisations, mass media
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Customer relations specialist in advertising an communication agencies of full cycle
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Brand-manager, researcher and strategist in communication sphere
Students take internships, depending on their educational and professional interests. Internships are held in major international communication, media and advertising agencies, advertising and PR-departments of large companies, in the press services of the state enterprises, in publishing houses and producing centers.
