About the training program
What you will study:
Convergent media
Media linguistics
Digital products and visual culture
Communication technologies in crisis situations
Internal corporate PR
Methodology and methods of media research
Digital business transformation strategy
Design thinking
The modern media market
Effective management technologies
Media product development and promotion
Online communities and blogging
Multimedia production in the creative industries
Data visualization and infographics
Public communications: storytelling and speechwriting
Branding and rebranding of media industry products
Communication practices for attracting investment
