Advertising and Public Relations. Public Relations in the Business Communications System

Plekhanov Russian University of Economics
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20
Contract-based places
0
places on a budget basis
300 000
Cost of tuition per year

About the training program

The master’s programme “Public Relations in the Business Communications System” is designed to provide professional training for highly qualified public relations specialists for business organizations. The programme is based on modern theoretical developments in business communications, as well as successful Russian and international experience in building relationships between businesses and the stakeholder groups relevant to their development. Particular attention is paid to image- and reputation-building technologies relevant to business, crisis communications and communications in situations of information confrontation, creative and innovative technologies, as well as a foreign language.

Entrance exams

Exam 1 of 1

Comprehensive Test: “Advertising and Communications”

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