About the training program
The program prepares specialists in the field of advertising and public relations who are professionally versed in methods and technologies of working with public opinion and are capable of applying them at a basic level in any field (micro and macro business, politics, culture, education, etc.). In-depth knowledge gained in the field of worldview disciplines (philosophy, cultural studies, literature, history, psychology, cinematography, etc.) allows for the formation of a solid foundation for the development of a creatively thinking personality.
What do graduates do?
Most theoretical and practical disciplines are mastered under the guidance of experienced teachers — heads of advertising and MICE agencies, marketing departments, press services, SMM agencies. Training takes place in various formats: master classes, meetings with experts, practical tasks based on real cases. Specialists in the field of advertising and public relations are in demand in the labor market. After training, graduates can realize themselves both in government and commercial organizations, coordinating strategic communications or working on their own media project.