About the training program
The program prepares versatile specialists for the digital environment. You will learn to create viral content, manage brand reputation in social networks, launch effective advertising campaigns (including targeted and contextual advertising), work with bloggers, and analyze data to optimize strategies. Emphasis on practice: real cases, working with modern platforms and tools.
What do graduates do?
Graduates become in-demand specialists in the digital sphere: SMM managers, content managers, targetologists, contextual advertising specialists, brand managers in digital, PR managers working with online media and bloggers, influencer marketing managers, traffic managers, as well as digital reputation specialists (ORM). Graduates build careers in advertising agencies, marketing departments of large companies, startups, and as independent consultants.
