Business management in the digital economy

St. Petersburg State University
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260 000
Cost of tuition per year

About the training program

The program includes training and research in all key areas of business management in the digital economy: management, data business analysis, transformation strategy, digital marketing, business process modeling, data management, business culture, production management, and supply chain management. The mission of the program: to train professionals in the field of strategic management, marketing, economic analysis, logistics, and business process management capable of implementing business transformation in the digital economy

What will they teach you?

  • Менеджмент в цифровой экономике
  • Цифровая экономика: современные вызовы
  • Оценка инвестиций в цифровой экономике
  • Цифровой маркетинг
  • Стратегия цифровой трансформации бизнеса
  • Стратегический маркетинг-менеджмент

What do graduates do?

Middle and senior managers, business analysts, project managers, startup organizers, experts and consultants, functional services specialists.

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