About the training program
The program provides fundamental knowledge and practical skills taking into account constant changes in the digital space. Each graduate possesses skills that underlie a strategic approach to communications: management, marketing, economics, branding, content production, reputation management. Can apply programming languages (Python, SQL) in practice, work with Big Data, use artificial intelligence, promote projects in metaverses and other virtual spaces.
What do graduates do?
The online bachelor's program "Global Digital Communications" is unique in format and content. Over four years, students master digital competencies in all their diversity, taking into account the specifics of different countries and internet platforms. They are helped in this by the practices of the communications industry, which have successful Russian and international cases behind them. The educational process is based on teamwork and reflects current approaches to implementing digital projects. This allows graduates to be highly competitive specialists, have a portfolio of projects developed during their studies, and easily adapt to the reality of the Russian and international markets.
