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Advertising and Public Relations

Peter the Great St. Petersburg Polytechnic University
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45
Contract-based places
10
places on a budget basis
4 018
$
Cost of tuition per year

About the training program

The relevance of this educational program stems from the fact that the role of data-driven communications in society’s social life is comparable to blood circulation in the human body. According to the Atlas of New Professions 3.0, this field ranks among the top five most in-demand professions of the future.

What will they teach you?

  • Development of strategic thinking, end-to-end communication design, cross-sector collaboration, partnerships, and joint project implementation
  • Organizational, managerial, project-based, and research activities across broad segments of the communication market: governmental, commercial, and public sectors
  • Creation of modern media projects, advertising texts and graphics, internet advertising, organization of congress and exhibition events, development and execution of advertising/PR strategies, and di

What do graduates do?

Graduates gain versatile education applicable in: ⦁ Business sectors ⦁ Advertising agencies and corporate marketing departments ⦁ Government service roles Career opportunities include: ⦁ Public relations specialist ⦁ International advertising project manager ⦁ Account manager ⦁ SMM specialist ⦁ Media buyer ⦁ Digital marketer ⦁ Targeting specialist The program equips students with skills to thrive in dynamic, interdisciplinary communication environments.

Pass score on budget

2025
120
2024
120
2023
120

Entrance tests

Exam 1 from 2

Social Studies

Exam 2 from 2

Russian Language

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