About the training program
Communication management is inseparable from the use of media. Today, media play a key role in the successful implementation of various social and production initiatives. Media include traditional communication channels (print, television, and radio) as well as new communication tools (social networks and the internet). The interaction of all types of media leads to the formation of an integrated media environment, which itself becomes a powerful means of transmitting information, ideas, and knowledge. The aim of the master's programme is to develop students' ability to design, build, and develop communication processes in business and the social sphere through the use of the latest media technologies.
