About the training program
The “Creative Management in Customer-Oriented Organizations” profile is aimed at training highly qualified and competitive leaders. A creative manager is a professional with a unique set of skills that enables them to work successfully in the context of the rapid development of global markets and technologies. According to a McKinsey study, about 60% of companies ranked among the most creative consider themselves leaders in innovation. In 2022, LinkedIn identified “creativity” as a key skill determining competitiveness in the modern world.
What do graduates do?
Graduates build successful careers in customer-oriented organizations, specializing in creative leadership and sales management in ecosystems. They work in large and medium-sized commercial and industrial companies, banks, ecosystem platforms, and small and medium-sized businesses, holding key positions in sales management, marketing, and the creation of innovative products. Graduates are also in demand in advertising agencies, design studios, event agencies, art spaces, and the restaurant and hospitality industries, where ecosystem management and a creative approach play a decisive role.
