Management (Marketing Communications and Business Analytics)

Smolensk State University
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30
Contract-based places
0
places on a budget basis
61 000
Cost of tuition per year

About the training program

The program is aimed at training marketers with agile management skills, capable of building effective communications, quickly adapting to new trends, conducting marketing research and advertising campaigns, understanding economics, finance, organizational development, helping companies solve strategic tasks, quickly responding to modern challenges, and applying Data Science and artificial intelligence technologies. Main disciplines: - Marketing Research and Marketing Analytics - Data Science and the Application of Artificial Intelligence in Marketing - Creative and PR Technologies in Marketing - Integrated Marketing Communications - Digital Marketing

What will they teach you?

  • Научитесь управлять проектами, выстраивать эффективные коммуникации, проводить маркетинговые исследования, рекламные кампании, применять технологии Data Science и искусственного интеллекта.

What do graduates do?

Graduates will be able to work as: internet marketers, brand managers, digital analysts and SMM managers, web designers and PR managers, business analysts. Employment: - advertising and branding agencies; - internet and web studios; - marketing research agencies; - marketing services of production enterprises; - online stores and trading enterprises; - banks; - state and municipal authorities; - in the field of freelancing and managing their own business.

Earnings of specialists

от55 000 ₽
without experience
Beginner
of150 000 ₽
1-3 years
Experienced
of300 000 ₽
from 3 years old
Expert

Entrance exams

Exam 1 of 1

Entrance exam

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