About the training program
The program is a unique educational direction that combines the basic principles of statistics and methods of neuroscience research to develop and apply innovative marketing strategies. The main goal of the program is to train specialists in the field of statistical data processing about consumers, competitors, and the market as a whole for the purpose of solving marketing tasks in various organizations and industries. The program is interdisciplinary and aimed at training specialists capable of applying advanced statistical methods and neuroresearch in marketing strategies and making informed decisions based on data analysis.